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Success Stories
Guidebook
ColdIQ

Accelerating Growth: How Telescope made Guidebook 5x more Efficient

Guidebook, known for delivering exceptional event experiences to major clients like Google, Amazon, and Coca-Cola, discusses their transformation through the use of Telescope.

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5x

faster research

95%

contact accuracy

200+

new accounts

The Company

Guidebook provides a world-class event mobile app platform. It simplifies the creation of mobile apps for events and educational purposes with a user-friendly, drag-and-drop interface. Popular among event organizers, Guidebook enhances attendee engagement with features such as interactive schedules, maps, and real-time notifications.

The Challenge

Guidebook's outbound function faced challenges in finding niche companies and markets. Traditional tools like ZoomInfo and LinkedIn Sales Navigator were time-consuming and often ineffective in identifying quality leads from a targeted sector.

Telescope in Action

Guidebook's sales team started using Telescope to streamline their lead sourcing process. Telescope's AI-driven platform allows you to use natural language when searching for leads which means the context behind the search is understood, rather than relying on keywords and filters.

This meant that Guidebook were not only able to get accurate and relevant company suggestions, they were also able to find leads that they otherwise would never have been able to.

The ease of use and fact that all the company and lead info was in one place cut out hours of prospect research. The tool's ability to understand specific use cases and deliver high-quality leads made it an invaluable resource.

Results

Time Savings

Telescope was five times as quick as traditional methods, saving the team significant chunks of time that could now be spent on engaging prospects.

Quality Leads

The leads sourced through Telescope were highly relevant and more up to date than existing data providers, with a 95%+ accuracy rate.

Expanded Market Reach

Telescope opened up new target markets and provided access to companies that were previously hard to find through traditional keywords.
I was looking for companies organizing and running anime or convention-style events and was able to put that directly into Telescope without needing to specify with filters and keywords - I found companies that I'd never heard of before, and really fast.

Summary

Guidebook's adoption of Telescope has led to significant improvements in productivity and market reach. The AI-driven insights and lead generation capabilities of Telescope have transformed how Guidebook's sales team operates, allowing them to focus on high-quality leads and explore new markets effectively.

Telescope has been crucial in helping us tap into niche markets, providing us with quality leads and speeding up our prospect research by 5x.

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Shannon Jhanji

Senior Business Development Representative at Guidebook

journeymobile1

Telescope AI gives you prospects on tap

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